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المتطلبات تصف قدرات يحتاجها النمط في بيئتك، مو الموردين اللي لازم تشتريهم. أي نظام يملأ متطلباً يحقّقه — وهذا اللي يخلّي الكتالوج قابلاً للنقل عبر الذيل الطويل من أدوات الشركات الصغيرة والمتوسطة.

1. lead_record_store

   مطلوبقراءة + كتابةطلب

   Where lead records live. The pattern writes scores back to these records so they're visible to sales reps in their normal working surface.

   شكل البيانات

   Lead records with identity, source, current status, history of stage changes, and a scoring field the pattern writes to.
   يُملأ عادةً بواسطة

   • CRM with lead records
   • marketing automation system with lead lifecycle
   • internal lead database
2. engagement_event_stream

   مطلوبقراءةحدث

   Stream of behavioral events: page visits, content downloads, email opens, product activity. The raw material the score is computed from.

   شكل البيانات

   Per-event records with lead/visitor identifier, event type, timestamp, and event-specific properties. Volume can be high.
   يُملأ عادةً بواسطة

   • analytics platform with event tracking
   • marketing automation activity stream
   • product usage event log
   • combined event bus aggregating multiple sources
3. firmographic_data_source

   مطلوبقراءةطلب

   Company-level attributes that determine fit: industry, size, geography, tech stack. Distinct from engagement; engagement is what they do, firmographics is what they are.

   شكل البيانات

   Per-company records: industry codes, employee count, revenue band, geography, technologies in use.
   يُملأ عادةً بواسطة

   • data enrichment service appended to CRM records
   • imported firmographic data from a list provider
   • internal company profiles
4. score_destination

   مطلوبكتابةحدث

   Where the score becomes visible to sales reps. Inside their existing working surface, not a separate dashboard they have to remember to open.

   شكل البيانات

   Per-lead score with subscores (fit, engagement, intent) and recent-change indicator. Updated whenever the underlying signals change materially.
   يُملأ عادةً بواسطة

   • field on the lead record in the CRM
   • lead queue sorted by score in the sales tool
   • Slack alerts for high-score changes
5. score_definition_inputs

   مطلوبقراءةمجموعة

   What 'good' means for this client. The pattern doesn't invent scoring criteria; it operationalizes ones the client provides.

   شكل البيانات

   Ideal customer profile description, key engagement signals that matter (with weights or relative importance), examples of converted vs. unconverted leads from history.
   يُملأ عادةً بواسطة

   • ICP document maintained by marketing leadership
   • scoring configuration in a small admin UI
   • historical conversion data the pattern learns from
6. intent_signal_external

   اختياريقراءةدفعة

   External buying-intent signals beyond what the client's own systems see. Optional but powerful.

   شكل البيانات

   Per-account signals like research activity on third-party sites, hiring patterns suggesting expansion, technology adoption.
   إذا مفقود

   Pattern still produces scores based on first-party signals. External intent typically adds about 15-20% lift in catching deals earlier; not transformative.
   يُملأ عادةً بواسطة

   • third-party intent data feed
   • manual addition of competitor or industry trigger lists
   • news monitoring system surfacing relevant company events