تحليل SEO وفجوات المحتوى

المتطلبات تصف قدرات يحتاجها النمط في بيئتك، مو الموردين اللي لازم تشتريهم. أي نظام يملأ متطلباً يحقّقه — وهذا اللي يخلّي الكتالوج قابلاً للنقل عبر الذيل الطويل من أدوات الشركات الصغيرة والمتوسطة.

1. firm_indexed_content_inventory

   مطلوبقراءةدفعة

   The firm's published content as the search engines see it: titles, current ranks, traffic, conversion.

   شكل البيانات

   Per-URL: title, target keywords, current ranks per keyword, traffic, dwell metrics, conversion rate.
   يُملأ عادةً بواسطة

   • site analytics with page-level metrics
   • search console data from major search engines
   • SEO platform with rank tracking
2. search_demand_signal

   مطلوبقراءةدفعة

   What people in the firm's market actually search for, at meaningful volumes.

   شكل البيانات

   Per-keyword: monthly volume, intent classification, difficulty score, related queries.
   يُملأ عادةً بواسطة

   • SEO research platform (Ahrefs, SEMrush style)
   • search trend data from search engines
   • keyword research database maintained by the team
3. competitive_landscape_corpus

   موصى بهقراءةدفعة

   What competitors and adjacent content publishers are doing in the firm's topical space.

   شكل البيانات

   Per-competitor: published content, ranks they hold, recent publications, topical strengths and weaknesses.
   إذا مفقود

   Pattern works without competitive data but misses 'they're moving on X, we should respond' opportunities. Recommend for any competitive market.
   يُملأ عادةً بواسطة

   • competitive intelligence in the SEO platform
   • monitored competitor sites with change detection
   • structured competitor list maintained by marketing
4. commercial_priority_signal

   مطلوبقراءةدفعة

   Which topics actually drive qualified pipeline for the firm, not just traffic. The single thing that separates useful SEO analysis from vanity-metric SEO analysis.

   شكل البيانات

   Per-topic: leads generated, pipeline value attributed, customer acquisition cost ratios.
   يُملأ عادةً بواسطة

   • attribution data linking content to pipeline in the CRM
   • structured topic-to-pipeline mapping maintained by RevOps
   • marketing attribution platform
5. recommendation_destination

   مطلوبكتابةدفعة

   Where the prioritized recommendations land for the content and SEO team.

   شكل البيانات

   Per-recommendation: action type (write/update/retire/consolidate), target topic, estimated value, supporting evidence, suggested approach.
   يُملأ عادةً بواسطة

   • dashboard with sortable recommendations
   • monthly report to the content team
   • structured backlog feeding into G28 brief creation
6. outcome_tracking_loop

   موصى بهقراءةدفعة

   How recommendations get acted on and what results they produce. Used to tune which signals predict actual value.

   شكل البيانات

   Per-recommendation: was it acted on, what was done, downstream rank and traffic changes, pipeline attribution.
   إذا مفقود

   Pattern keeps producing recommendations but can't learn which kinds actually pay back. Recommend at minimum quarterly closure of the loop.
   يُملأ عادةً بواسطة

   • status tracking on each recommendation
   • quarterly review with the content team
   • outcome data fed back from analytics